WE ARE THE SAYLES GROUP
MEET THE LEADERS BEHIND THE WORK
SYDNI SAYLES
Founder and Chief Executive Officer, Sydni Sayles brings more than 20 years of experience leading brand strategy, public relations, community relations, experiential marketing, events, and creative direction for organizations navigating growth, transition, and high-visibility moments.
Her work spans consumer, retail, legal, education, political, and community-driven organizations, where she partners closely with founders, executives, and leadership teams to build trust, elevate visibility, and deliver measurable growth. Sydni is known for her ability to translate strategy into execution, guiding brands through positioning, stakeholder engagement, and experience-led initiatives that strengthen credibility and connection.
Sydni’s approach is rooted in clarity, collaboration, and hands-on leadership. She leads with intention, aligning brand strategy, public relations, experiential marketing, events, and creative direction to ensure organizations show up consistently, confidently, and with purpose across every touchpoint.
RICKY HOLMES
Senior Graphic Designer and Muralist, Ricky Holmes brings more than 20 years of experience in the graphic design industry, with a strong foundation in visual storytelling, brand development, and illustration.
An accomplished artist, graphic designer, illustrator, and muralist, Ricky specializes in art and illustration, large- and small-format print design, editorial and magazine layout, and typographic design. His work spans concept development, logo design, fine art, and mural projects that help brands and organizations create distinctive, cohesive visual identities.
Ricky’s approach blends creativity with intention, ensuring design work not only captures attention but also reinforces brand clarity, consistency, and impact across visual and physical environments.
TAYLOR LONG
Marketing and Social Media Coordinator, Taylor Long supports brand strategy, marketing communications, and social media initiatives with a focus on consistency, engagement, and audience growth.
A graduate of the University of Nevada, Reno, Taylor brings hands-on experience across content development, social media management, retail-focused marketing, and campaign support. She specializes in helping brands translate strategy into clear, engaging digital content, with particular strength in retail marketing and consumer-facing storytelling.
Taylor’s work supports the execution of brand campaigns, social media content, and marketing initiatives designed to strengthen visibility, connection, and brand presence across platforms.